Antoinette Alexander

Freelance Business Writer

Greater Seattle area

A knack for making content appealing, smarter and relevant to diverse audiences. Expert in developing high-impact content, stories and articles across all media outlets. Track record of meeting demanding deadlines, finding the creative solutions for all content challenges and producing superior work. Extremely conscientious, self-managed and motivated to excel.

Antoinette Alexander

Freelance Business Writer

Greater Seattle area

A primer for outsourcing
Sherwood Tax and Accounting owner Kristen Keats was no stranger to outsourcing when she co-founded a Guadalajara, Mexico-based accounting staffing agency about four years ago to help supplement and support her home team in Oregon.
Accounting Today
Finance technology professional services
With AI, no more 'wait and see'
There's a notable shift in the perception and acceptance of artificial intelligence unfolding within the accounting profession, as a growing number of firms explore the various applications of AI and generative AI, and the improved efficiencies and compet
Accounting Today
Finance technology professional services
Tax season kickoff: 'The calm before the change'
"The calm before the change" — that is how one industry source aptly described this year's tax season as Donald Trump returns to the White House, Republicans take control of Congress, and tax professionals navigate an evolving, tech-driven landscape.
Accounting Today
Finance technology professional services
Three Ways to Become a Revenue-Generating Rockstar at Your Firm
Thomson Reuters CheckPoint
White paper professional services accounting business technology
Top 5 Ways to Ensure a Successful Tax Season
Thomson Reuters CheckPoint
White paper professional services accounting business technology
Creating a Learning Vision for Your Firm
Thomson Reuters CheckPoint Learning
White paper professional services accounting business technology
Special Report: The tech stack of the future
Accounting Today
Finance technology professional services
Talking Walls
If the walls of Spanaway’s Exchange Tavern could talk, one can only imagine the stories they’d have to share — some joyous, some funny, some maybe even terrifying. And all of them, no doubt, intriguing.
South Sound Business
Feature consumer publication business lifestyle
Business of Tumwater
Best known to many as the former home of the Olympia Brewery, Tumwater is reclaiming its storied past in hopes of becoming a modern-day hub for craft brewing and distilling.
South Sound Business
Feature consumer publication business lifestyle
Co-Owning a Vacation Home
estled on a parcel that overlooks miles of pristine sandy beach is a fully furnished retreat designed by award-winning architect Ray Johnston. The Sanderling Beach Home in Westport is the epitome of a luxury beachfront getaway. It is also breaking the mol
425 magazine
Consumer publication lifestyle
Spotlight on ... Thurston County
Thurston County strives to provide community members looking to start or grow their small business a collaborative system of resources unlike any other in the state.
South Sound Business
Feature consumer publication business lifestyle
Next Stop: The Cloud
Accounting Today
Finance technology professional services business
From Robotics to Beauty
It may sound like an unimaginable leap to some, but Lindsey Arnold did just that when she went from building robots to launching her beauty site, Velvet Report. Fueled by her passion to help others, Arnold, who has a master’s degree in human-centered desi
425 magazine
Consumer publication lifestyle beauty technology
Building up your technology stack
Small-business accounting firm Synergeant was founded in 2015 by a new generation of accounting professionals with one core objective: to leverage technology and transform the relationship between the business owner and their accountant. Today, The Woodla
Accounting Today
Finance technology professional services business
Cybersecurity: Securing your firm's perimeter
How safe is your client data? This is a question accounting firms of all sizes must consider as data breaches remain a real concern, and new and emerging threats take security worries to new heights. Accounting firms are the gatekeepers to a treasure trov
Accounting Today
Finance technology professional services
Accountants in the hot seat
Enforcement actions are ramping up across the accounting profession, as regulators turn up the heat on accountants and tax preparers. This has likely left many firms wondering what the crackdown means for their practice and how they can avoid the hot seat
Accounting Today
Finance technology professional services

About

Antoinette Alexander

Content Strategy

Creative Concepts

Proofreading/Editing

Community Journalism

Feature Writing

News Writing

Multimedia Reporting

Business Writing

Content Management Systems

Communication Skills

Self-reliant

Telecommute

I am a seasoned business writer specializing in technology trends impacting businesses and finance professionals. I also have experience in brand journalism and helping brands elevate their content marketing through storytelling and content creation.

Whether writing a white paper, blog, branded content, in-depth article, or ghostwriting, I strive to make content appealing, smarter, and relevant. As an expert in developing high-impact content across all media outlets, I offer an impressive track record of meeting demanding deadlines, finding creative solutions for all content challenges, and producing superior work. Throughout my career, I’ve earned respect for being extremely conscientious, self-managed, and motivated to excel.

I’ve completed a wide range of remote freelance writing positions for several online publications and leading trade magazines. I achieved early career success as a reporter for the Asbury Park Press and as a news intern at The Seattle Times and East Oregonian.